I came across this wonderful site Trendwatching which captures consumer trends world wide and presents in a monthly briefing format. The site uses a very interesting way to capture trends by using a world wide network of 'spotters' who contribute to this 'watching' . This wide perspective really makes this briefing very unique and trust worthy. The site lists down 8 important Consumer trends for 2008 and this initiated a lot of thought in me.
The detailed report can be read at this link. Looking at this site and drawing parallels to Indian context , I can start listing some trends which I observe . I encourage all the readers of this to contribute and be a "spotter ' of sort.
Keep spotting....
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